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This domain has the following in the site, "We are a full time family oriented breeder and trainers of exceptional Labrador Retrievers." We observed that the web site also stated " We offer a limited number of breedings each year drawn from exclusive bloodlines, some not previously available in North America." It also stated " At Sundance Retrievers we have some of the top British, Irish and American bloodlines. Our Studs are Field Trial Champions , Field Trial Winners and Master Hunters. Through careful breeding and selection we strive to maintain three gun dogs lines ." The header had Best labrador retrievers for hunting as the highest ranking keyword. It was followed by reputable labrador retriever breeder, honest breeder, and best british labs for hunting which isn't as ranked as highly as Best labrador retrievers for hunting. The next words the site uses is irish labrador breeder. labrador retriever puppies for sale was also included and will not be understood by web engines.